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Tangerina Design System
Tangerina Design System
Tangerina Design System
Tangerina Design System
Tangerina Design System
Tangerina Design System
Tangerina Design System
Tangerina Design System
2025

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Tangerina Design System

Institutional website & Video

GOL Linhas Aéreas

The Tangerina Design System is the first in Latin America to integrate the airline and loyalty sectors, supporting brands like GOL, Smiles, GOLLOG, and VoeBiz. Launched in April 2024, it unifies visual standards and usability practices for consistent digital experiences, developed collaboratively by designers and developers. As an internal tool, an institutional page and video were created to communicate its strategy. The project explores the Tangerina name and its role in digital transformation, transparently conveying changes and innovations, reflecting our commitment to digital evolution.

Client / Manufacturer

GOL Linhas Aéreas

São Paulo, BR

Môre Design Ltda

São Paulo, BR
Design

GOL Linhas Aéreas

São Paulo, BRCarla Fonseca, José Luiz Belixior, Natalie Nodari, Gustavo Casagrande, Priscila Nakajima, Gustavo Moura, Tais Gimenes e Fernanda Barros

Môre Design Ltda

São Paulo, BRDébora Cruz, Renato Virgili, Thiago Zanato, João Marcos, Cássia Freire, Camilla Loureiro, Flavia Figueiredo, Juliana Ribeiral, HNQO e Programatório
Date of Launch
2024
Development Time
up to 6 Month
Target Regions
South America
Target Groups
"Travelers, Designers and Developers, Marketing Teams, Corporate Clients and Accessibility Advocates"

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