Taoyuan Chigan Tea
Tea packaging
Fujian zhengshantang Tea Industry Co., Ltd
"Chigan" is a kind of Wuyi black tea that originated in the fifties of the twentieth century. Its soup is bright red in color and has a sweet taste, but few people know it. This packaging uses Chinese characters as the main design element, showing the selling point of "Chigan" on the packaging. Improve the transmission and popularity of product information. It is intended to be "popular science". Its color is mainly colored in an attractive brown tone, which is also the color of tea soup. The packaging draws on the decorative style of the Republic of China period, and sells and publicizes the goods in a simple and frank way.
Client / ManufacturerDesign
Fujian zhengshantang Tea Industry Co., Ltd
Fujian, CNSHENZHEN ONELI CREATIVE DESIGN CO., LTD
Shenzhen, CNZhu Zhiping, Oneli Creative teamDate of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users