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Telekom Sport
Telekom Sport
Telekom Sport
Telekom Sport
2019

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Telekom Sport

Mobile app

Telekom Deutschland GmbH

Hundreds of thousands of downloads and 4.5 stars from hundreds of reviews in the app stores don't lie. We have applied a user-centric approach to the design of Telekom Sport right from the start. We have invited users to concept tests and prototype tests. Eyetracking and emotion tracking have been employed and thus iteratively improved the product. There is no single launch of the app; we are constantly responding to the fans and renewing and developing the product.

Client / Manufacturer
Telekom Deutschland GmbH

Telekom Deutschland GmbH

Bonn, DE
Design

Tållbeard GmbH

Berlin, DE
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Specific country/region: Germany
Target Groups
Consumer / User, Specific sub-group: Sport Fans

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