Tentacle Sync
Corporate Identity
Tentacle Sync Ulrich Esser, Maximilian Kaiser GbR
Tentacle Sync, a startup based in Cologne, Germany, offers a smart workflow solution for timecode syncing that meets professional requirements, yet is affordable for every budget. Starting out with a crowdfunding campaign on Indiegogo, a distinct corporate design was needed in order to quickly build sufficient brand recognition. The key visual, an orange squid, succeeds in transporting the name visually in a way that is not only catchy and recognizable but also registers with the target group. Expressive typography and flat pictograms underline the hip and innovative qualities on media such as business cards, manuals and the website.
Client / ManufacturerDesign
Tentacle Sync Ulrich Esser, Maximilian Kaiser GbR
Köln, DElabor b designbüro
Dortmund, DEDate of Launch
2014
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry, Freelancer (Kamera, Ton, Schnitt), kleinere bis mittlere Produktionsfirmen, "Amateuer-Filmschaffende"