TETRAPOD
Brand identity
TETRAPOD BREWING CO. is a brand based in Buan, a city close to the ocean and a major port city in Korea. TETRAPOD BREWING CO. is a comfortable and casual pub providing genuine service with the rough and masculine ambience of a port city. Originally meaning ‘four-limbed’, ‘Tetrapod’ is a tetrahedral concrete structure used as an armor unit on breakwaters. The branding uses the shape of form of tetrapod and also pint glass to express the pub that can calm the waves of the customers with its carefree and relaxed atmosphere.
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Specific country/region: Busan, Republic of Korea
Target Groups
Consumer / User