TFBOYS logo design
Logo design
This logo was created for a popular Chinese pop group called THE FIGHTING BOYS. The brief was to design a modern, internationally comprehensible logo. The positive and negative space of the letters T and F constitute a solid triangle, symbolizing the three boys' positive and bold image. This logo can also be easily and recognizably integrated into a wide variety of merchandise.
Client / ManufacturerDesign
Time Fengjun Entertainment
Beijing, CNBeyond Design Agency
Chengdu, CNDate of Launch
2016
Development Time
other period: Four months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Specific sub-group: Our main targets are females around the age from 16 to 25, like University students, office ladies.