The 55th Golden Bell Award package
Animation
The Golden Bell Award is an annual ceremony that honors the best in Taiwanese television. The past year has been full of challenges, so the broadcast and TV industry responded by producing amazing work that could give comfort to the audience in a new way. This video was created to make people smile and promote the awards. The creators used the "55" hand gesture with the palm fully open. The finger and palm are characters that interpret different kinds of memes. The memes are familiar and communicate the joyful, lively, relaxed vibe of the ceremony.
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Specific country/region: Taiwan
Target Groups
Consumer / User