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The Bradley Timepiece
The Bradley Timepiece
The Bradley Timepiece
The Bradley Timepiece
The Bradley Timepiece
The Bradley Timepiece
2016

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The Bradley Timepiece

Wristwatch

The Bradley was created to resolve the challenge of checking the time for those who are vision impaired. Designed in collaboration with the blind, The Bradley allows you to touch and see to check time. Built of solid titanium, time is indicated by two ball bearings: one indicating minutes (top) and one indicating hours (side). These two ball bearings are connected with magnets to a watch movement under the watch face. The Bradley is named after former Navy Officer and Paralympic Gold Medalist, Brad Snyder, who lost his vision from an IED explosion in Afghanistan. We believe strongly in the power of inclusive design and accessibility.

Client / Manufacturer

Eone Timepieces

Washington D.C., US
Design

Eone Timepieces

Washington D.C., US
Date of Launch
2014
Development Time
13 - 24 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User, "Blind / Vision Impaired Users"

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