The City that Elevates Cities
Coffee table book
With this high-quality coffee table book, Schindler is giving its stakeholders worldwide an impressive insight into Schindler City in Jiading, Shanghai. The high-tech plant was built in 2017 by the renowned architects Neri&Hu and impresses not only as an innovative location with gorgeous architecture, but also in terms of sustainability. The combination of English and Chinese language in one book shows the proximity of different cultures. The book shows the diversity of architectural construction and takes the viewer on a journey through the factory. To emphasize the photos, the typographical design appears simple, but is by no means boring.
Date of Launch
2019
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Other target groups: Steakholders