The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
The Moon Kit
2021

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The Moon Kit

Dessert gift box

Twenty Production House Limited

"The Moon Kit" is gift box packaging for mooncakes — a must-have delicacy during the revered Chinse Mid-Autumn Festival. The holiday is a time for families to gather and celebrate the full moon of mid-autumn. The typical moon cake gift box is usually bulky and wasteful with space whereas this box is designed in the style of a slimmed-down, attractive carrying case. Some of the graphics and text instruct users how to transform elements of the box into their own telescope for moon watching. This maker's activity creates a fun personal project with a satisfying reward. The reuse concept also contributes to sustainability, containing just the right amount of mooncake and an alternative playful use of the packaging materials.

Date of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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