Theater Dresden
Corporate design
Staatsschauspiel Dresden
The Corporate Design of the theatre Staatsschauspiel Dresden is based on the heraldry of Dresden. Stripes and the lion as the basic elements of the city arms were used in a playful way and create a new and unusual context. The yellow stripes as one of the basic elements of the new corporate design run into all media in a disrespectful way. So a very fresh and unusual appearance was created. Its absolutely possible to transfer this look in all media.