Tomorrow Tofu
Restaurant branding and design
Tomorrow Tofu is a restaurant serving tofu made of 100 percent domestic soybean. Tofu is not only a tasty and versatile ingredient, but also an excellent source of energy. These qualities of tofu inform this design. The brand concept is 'a piece of Tofu made by expert', which reflects the brand identity of a homemade Tofu restaurant. The motif of the logo design depicts a slab of tofu on a tofu board. The logo, poster, packaging and interior design were all developed based on a single concept: tofu as an artisan product.
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User