TOUS les JOURS's 2017 Christmas Collection

Food packaging

This is a limited-issue Christmas package by the TOUS les JOURS food brand. It was designed to express a sense of Christmas magic. The main graphic imagery features Santa, a snowman and a little girl hiding behind the geometrical pattern. Red and green are the key colors in this concept, with gold used for the Christmas castle. When the cake packages are stacked up, the magic castle sits atop creating a joyous mood.