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Toyota Prius
Toyota Prius
2010

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Toyota Prius

Passenger car

TOYOTA MOTOR CORPORATION

Culminating in the creation of an Eco-icon, the 3rd-generation Prius is the evolutionary realization of futuristic and high-tech design combined with a feeling of human warmth. The synergy of these contradictory factors relates to the j-factor, Japanese originality. Features such as the distinctive triangular silhouette, aero-corners of the bumpers and the prioritization of the lower grill aperture implement the Eco-icon. This results in a CD of 0.25, one of the lowest in the world, and CO2 emissions have dropped to 89 g / km. It is also equipped with cutting-edge technologies such as the solar-powered ventilation system.

Client / Manufacturer
TOYOTA MOTOR CORPORATION

TOYOTA MOTOR CORPORATION

Toyota City, Aichi, JP
Design
TOYOTA MOTOR CORPORATION

TOYOTA MOTOR CORPORATION

Toyota City, Aichi, JP

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