Transforming Lifelines into Experiences.
Trade Fair
Making innovations tangible, strengthening trust and presenting the Viega brand in all its facets – with this goal in mind Braunwagner designed Viega’s trade fair presence at ISH 2025 in Frankfurt. Viega’s purpose “Installing lifelines for the buildings of tomorrow” describes the claim to sustainably shape the infrastructure of buildings with future-oriented solutions. Translating this claim into something tangible forms the basis for the comprehensive, modular design concept developed, that presented Viega as an innovation leader, and a strong, reliable brand. A sustainable concept for today and the future.
Date of Launch
2025
Target Regions
Europe
Target Groups
Consumers / Users, Trade / Industry