TRAVELMAR Taichung

flagship store

A luggage store specializing in curated selections. The design plays down the role of the agent to emphasize the diverse brands and products through lighting and modular display stands. Like an art exhibition, it simplifies the focus so customers can concentrate on the brands and products. For experiential marketing, the ample white space encourages customers to view and try out the luggage. The open and transparent space responds to the natural environment of the site, simultaneously creating an atmosphere of anticipation for embarking on the next journey.