Travlog: Hana Financial Group
Financial: Pop-Up Store
There’ve been some pop-up stores with airport concept before. We believed making a difference with only details would be weak and thought of the main different point to execute. We made an impact with the facade that utilizes 100% of the space characteristics of Scene (café) and created a never-seen-before airport matching Travlog. Through simple participation programs, we helped visitors to understand USP of Travlog. Pop-up store experience is not complicated and intuitive, yet it left a huge impression.
Client / ManufacturerDesign
Hana Financial Group
Seoul, KRHana Financial Group
Seoul, KRByungho Lee, Woojung Shin, Soohyun Lee, Sungwoo Jo, Eunseo Moon, Jungah ShinCreative Mut
Seoul, KRTaehwan Kim, Hyunmin Kim, Sujin Park, Jisu Park, Minji Choi, Maria Chuchina, Sungjin Park, Woohyun JeongDate of Launch
2023
Development Time
up to 6 Month
Target Regions
Asia
Target Groups
Consumers / Users