TRIZA series
TRIZA series
TRIZA series
TRIZA series


TRIZA series

Fishing rod

Megabass, Inc. ITO ENGINEERING Div.

This is a high-performance mobile rod system that can be disassembled for life’s journeys. The “Megabass Triangle Concept” separates each rod’s elements into three sections, allowing for unrivaled specialization and performance in a travel rod. The tip section delicately controls lures while the mid-section powers long-distance casting and the butt section subdues strong fish. By purpose-building each section, it was possible to craft a multi-piece rod that rivals the performance of traditional one-piece rods, let alone the two-piece travel rods of the past.

Date of Launch
Development Time
25 - 36 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User