Twelve veins

Packaging design

The origin of the twelve zodiac animals is related to animal worship. There was a relatively complete zodiac in the pre-Qin period, which is a mythical story passed down from generation to generation in Chinese culture. Most people can recite the order of the twelve zodiac animals, but they can't tell the legendary story of the twelve zodiac animals. We will use our twelve zodiac as the theme and combine it with Taiwanese tea to combine the zodiac in the packaging design, so that users can clearly know the origin and story of the effective effect.

Client / Manufacturer

Rice Advertising

New Taipei, TW

Design

Chihlee University of Technology

New taipei, TWCheng-Hsuan Hsieh, Shu-Han Hsieh, Yu-Chun Kao, Yi-Fang Lee, Hsin-I Chang (Designer) Shih-Lun Chen (Supervising Professor)