UNICALORIE Package Design

Snack packaging

UNICALORIE produces scientifically nutritional jelly snacks based on the concept of "pocket health" by adding a variety of nutrients to each flavor. The design adopts the shape of a woman's handbag. The U-shaped flap on the front of the bag echoes the brand logo and provides space for product information and a picture indicating the flavor. The brand seeks to attract its target audience with an original and memorable design.