United Minds of PSG: New work is more fun together!
Employee branding campaign
During the pandemic, companies moved their workplaces online in record time. But they soon realized: you can't virtualize the inspiring interactions between colleagues and all the spontaneous conversations in the break room! So the company started a campaign to celebrate diversity and the fun of finally seeing colleagues in the offices again. This campaign brings optimism to the new era of work: Bright and joyful, a strong dose of character, and loads of flexibility. The imagery can be used on mugs or posters or in animations, accompanied by messages or a wink. That’s how we celebrate each of our colleagues being part of something very special!
Date of Launch
2021
Development Time
up to 12 months
Target Regions
Specific country/region: Germany
Target Groups
Other target groups: Colleagues and possible new employees