UX Design für Thermomix TM6
UX DesignVorwerk International & Co. KmG
The Thermomix TM6 takes digitalized cooking to a new level. The recipe platform Cookidoo is seamlessly integrated into the Thermomix. Nearly 50,000 recipes are a seemingly endless source of inspiration, just a swipe away from the core cooking features. Recipe suggestions clustered by categories and user-friendly filters make the abundance of recipes easily accessible. The guided-cooking function takes the user step by step through every recipe, guaranteeing a successful cooking experience. The new UI design ensures that the TM6 perfectly blends in with Vorwerk’s brand identity, creating a holistic experience across all touch points.