VIVO Funtouch OS Branding Video

Mobile technology commercial

The designers were tasked with creating an image video for the launch of VIVO's own operating system, Funtouch OS. The core objective of this product is to appeal to people who are tired of the clutter and noise of modern society and long for simplicity. The design challenge was to interpret the brand's established concept of "simplicity for excellence," including writing copy, creating the visual elements, and recording a narrative with a specific tone and manner to enhance the brand impression.

Client / Manufacturer

Vivo Mobile Communication Co., Ltd.

Dongguan City, Guangdong Province, CN

Design

dosomething studio

Taipei, TW