VON BUHL BONE DRY LABELS

Wine bottle labelling

They make dry wines at Reichsrat von Buhl. And they love them really dry. According to the German wine law, dry can be up to 9 g of residual sugar. But that's not really dry. At least not in RvB's opinion. For them, dry means 0-4 g of residual sugar. So we have given it some thought and decided to create a label that transports the general brand message. The goal was to visualize the bone dry taste profile. So we've taken the flavors of Riesling and Rosé and had them arranged in a shape clearly linked to bones.

Client / Manufacturer

Weingut Reichsrat von Buhl

Deidesheim, DE

Design

Eat, Sleep + Design GmbH

Berlin, DE