Whirlpool Synesthetic Swirl
Installation
Studio Odile DECQ architectes urbanistes
Whirlpool made a splash at Milan Design Week with an extraordinary new art installation called the 'Synesthetic Swirl', designed by the multi-awarded French Architect Odile Decq, to promote design, sustainability, technology and well-being. The installation was created as part of Whirlpool’s partnership with iconic Italian design magazine’s INTERNI as the role of co-producer of the INTERNI DESIGN RE-EVOLUTION exhibition at FuoriSalone. The work’s combination of design and materials - including a creative sculptural use of the product produced a powerful centre point to the exhibition, giving visitors a sensory journey into well-being.
Client / ManufacturerDesign
Studio Odile DECQ architectes urbanistes
Paris, FRWhirlpool Management EMEA Srl
Milan, ITWHIRLPOOL MANAGEMENT EMEA SRLStudio Odile DECQ architectes urbanistes
Paris, FROdile DECQDate of Launch
2023
Development Time
up to 6 Month
Target Regions
Europe
Target Groups
Consumers / Users, Trade / Industry