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White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
White Purity
2021

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White Purity

Residential interior

JIA Studios LLP

Breaking away from norms of mainstream residential interiors, the owners wanted something different and imagined how the future feels like. Inspired by the Sci-Fi movie Passengers, the house was designed with the introduction of the flowing curves of the monochromatic white walls. The fluidity and organic curves allow better airflow around the house, blurring the line between informal and formal rooms. White evokes a sense of cleanliness and confidence of the post-Covid world and offers the best color palate in the emerging world of dynamic lightings to create an immersive and experiential environment for the users.

Date of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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