Why Are You Not Creative?
Digital film website
For the last 30 years, Hermann Vaske has been interviewing brilliant people about their creativity: what makes them creative? What hinders their creativity? He has just released a second film about his amazing journey but also required a website to present this work of a lifetime. Many of his interviews demonstrate that being creative and not being creative are two sides of the same coin, like shadow and light, on or off, up or down. A creative life is about navigating through these ups and downs. To that end, this website is all about navigation as well. Scroll up and you experience a creative insight. Scroll down and you dive into being not creative.
Date of Launch
2021
Development Time
Other duration
Target Regions
Europe, North America
Target Groups
Consumer / User