WILD TURKEY HERITAGE KIT

Packaging for whisky with a long history, heritage

The Wild Turkey Heritage Kit was released in early 2023 as a limited edition package that, once purchased, can be reused as a miniature interior decoration or whiskey glass storage case. The kit is designed to familiarize consumers with the history and heritage of the brand: the shape and all elements of the packaging refer to the first distillery on Wild Turkey Hill, which was founded in 1869 in Kentucky, USA. The kit was created with Wild Turkey bourbon lovers in mind - for many of those who cannot travel abroad due to COVID-19 and other restrictions, it is a remote way to get acquainted with the Wild Turkey distillery.

Client / Manufacturer

Trans Beverages

Seoul, KR

Dobin Group

Shanghai, CN

Design

SUM Korea

Seoul, KRJihee Baik, Duckyoun Kim, Hakkwon Kim, Joonoh Shin