Wilkhahn Human Centered Workplace Copenhagen
Brochure
The office furniture manufacturer Wilkhahn wanted to increase its appeal to architects and designers by showcasing its products in a brochure. The designers felt that a straightforward product presentation was not enough to strengthen the brand. Instead, they wanted to create additional value through knowledge and inspiration. They developed a concept for a virtual workplace with significant content and context-based storytelling. The spatial design is human-centric and is influenced by its surroundings. The publication connects best-case scenarios with more context and offers a tool for innovative planning.
Client / Manufacturer
Design
Wilkhahn Wilkening+Hahne GmbH+Co.KG
Bad Münder, DE1zu33 Architectural Brand Identity
München, DEDate of Launch
2020
Development Time
up to 12 months
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User, Trade / Industry