WINK
condom packaging
Dong A Pharm.Wink is a brand of adult products such as condoms. The brand name Wink means 'secret code for each other'. It was intended to realize a brand mood for a natural and healthy sex life, away from the existing stimulating adult product package. Product features such as natural latex and harmless eucalyptus extract It is expressed through a package of soft tones extracted from natural materials. By expressing the characteristics of each product in a modern way through pictograms, the ability to differentiate between packages has been enhanced. It is designed to increase the user experience through the package structure that is easy to open & close
iF Gold Statement
The branding for Wink condoms is both relaxed and eye-catching. The distinctive packaging becomes highly accessible thanks to the use of a restrained design language. This helps to reduce embarrassment and inhibition and normalize an important healthcare product.
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users