WuLing
Packaging design of Chinese Baijiu
This is a Baijiu from China, named "Wu Ling". In the literal sense, "Wu Ling" can be understood as "towering mountains", which explains why the mountain shape we carved on the bottle body, and at the top of some big mountains in China, there are some plants with a very long growth, such as the welcome pine with the shape of bottle head. The bottle cap made of zinc alloy and the transparent glass bottle complement each other, and combined with the white packaging box, it shows a holy quality, which is also a quality that people can associate with the towering mountains.
Client / ManufacturerDesign
Shenzhen Yanzhi Brand Management Consulting Co., Ltd.
Shenzhen, CNShenZhen Lingyun Creative Packaging Design Co., Ltd.
Shenzhen, CNXiongBo,DengDate of Launch
2023
Development Time
up to 24 Month
Target Regions
Asia
Target Groups
Consumers / Users