Wuyi rock tea·five-element of series

Tea packaging

This packaging design combines tea culture and the five natural elements by using a color palette to express these elements' attributes. Yellow corresponds to gold, brown represents wood, blue stands for water, red means fire, and tan symbolizes earth. The packaging design expresses traditional cultural values but with a contemporary flair. The boxes are made of sustainable recycled materials, formed into beautiful shapes, and imprinted with rich graphics. The oversized calligraphy in the labeling continues the theme of traditional culture but with a modern twist.

Client / Manufacturer

JingChengFuDi

Fuzhou, CN

Design

Zhongshan Torch Polytechnic Miaohua Chen Master Studio

Zhongshan, CN