Xfinity Eco Capsule
Packaging System
Comcast
The Xfinity Eco Capsule is an electronics packaging system that is both reusable and recyclable. With six patents and the world’s first resealable molded fiber pulp lid, the Xfinity Eco Capsule features a superb customer unboxing experience while using renewable resources such as bamboo, bagasse (sugar cane), and paper. The Eco Capsule is manufactured in factories that utilize solar and wind power and recycled water. The Xfinity package design team collaborated with accessibility specialists to integrate braille on the exterior lid, and optimized the design and unboxing experience with accessibility in mind.
Client / ManufacturerDesign
Comcast
Philadelphia, USComcast
Philadelphia, USXfinity Package Design Team: Ellen Tave Glassman, Mike Boylan, Richi Pfeiffer, Angie Griggs, Adrian Song, Christopher WilsonDate of Launch
2022
Development Time
up to 24 Month
Target Regions
North America
Target Groups
Consumers / Users