Xiangpiaopiao Dahongpao

Milk tea

Tea culture is of long history in China, so a new package for a tea-making brand Xiangpiaopiao will be inspired from ancient tea legacy. The layout is designed in a modernised Chinese calligraphy style yet remains eye-catching in shelves. And to enlarge the difference with the competitive brands, the bottle is shaped with a whirl-like shoulder, which expresses a bit of milky-tea’s richness touch.

Client / Manufacturer

Xiangpiaopiao Food Co., Ltd.

Zhejiang, CN

Design

Shenzhen Tigerpan Design Co., Ltd.

Shenzhen, CNTiger Pan, Chen Yiwen, Xie Zhangkun, Duan Ruochen, Ma Chao, You Hua, Elsa