Xijiu-chuancheng
Liquor packaging
The design for this Xijiu heritage liquor is based on the Chinese square seal, which is embossed in 3D relief on the bottom of this bottle design. This seal from ancient Chinese culture represents trust and benevolence and was often used by philosophers to express their outlook on life. The seal also means continuity, expressing the tradition and long lineage of this historic brand.
Client / Manufacturer
Design
Shenzhen Qianhai Phecda Creative Design Co., Ltd.
Shenzhen, CNShenzhen Qianhai Phecda Creative Design Co., Ltd.
Shenzhen, CNDate of Launch
2020
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User