













Xingtu AI, Cultural Intelligence for the Unbranded
Digital Platform & AI Agent
BytedanceXingtu AI is an intuitive, culturally aware marketing agent that empowers traditional craftsmanship in the algorithm age. In China, where marketing favors big brands, many remarkable makers — from female hand-workers to intangible-heritage artisans — struggle for visibility. Xingtu AI changes that by turning craft language into discoverable modern brands with real conversion. In Western Sichuan, yak-wool is handwoven into moisture-resistant travel gear. With Xingtu’s data and content infrastructure, this wild wisdom gains visibility through authentic storytelling by leading creators and fair algorithm exposure across Douyin & TikTok.
Client / Manufacturer
Design

Bytedance
Beijing, CN
Bytedance UED
Beijing, CNBytedance China Monetization Product and Technology Design, Xin Wang, Yang Wei, Fan Wu, Yi Wu, Lingyun Fan, Chang Yang, Tingting Zhang, Ping ChengDate of Launch
2025
Target Regions
Asia
Target Groups
Consumers / Users, "Heritage artisans, women makers, rural crafts; and any brands needing fair, simple creator-commerce."