Xperia PRO-I
Smartphone
Sony slimmed down its large 1.0-type image sensor to make it small enough to fit inside a smartphone and mounted it in the wide lens of the Xperia PRO-I’s triple-lens camera. This smartphone also features a high-accuracy 3D iToF sensor, Sony’s original 21:9 wide 4K HDR OLED display, a large and easy-to-use shutter button, and 5G connectivity to provide a shooting experience far superior to that of a full-frame compact digital camera.
iF Gold Statement
The Sony Xperia Pro-I redefines the industry standard and opens up new possibilities for creators and streamers to explore the brave new world of digital media. With its integrated software/hardware solutions, precisely honed details, and best-in-class camera quality, Sony Xperia Pro-I boldly goes where no other camera smartphone has gone before.
Date of Launch
2021
Development Time
up to 12 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User