Noah - Amazon Wildlife Fund
Noah - Amazon Wildlife Fund
Noah - Amazon Wildlife Fund
Noah - Amazon Wildlife Fund
2024

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Noah - Amazon Wildlife Fund

Environmental Conservation Technology

The Noah Project is a three-party system design concept that uses AR technology and apps to combat rainforest biodiversity loss by reconnecting urban people with endangered species through interactive QR-coded stickers. It raises awareness and funds for conservation, offering an immersive educational experience that enhances understanding and engagement in environmental efforts. Unique in its approach, Noah combines technology, education, and activism, making conservation accessible and engaging. It stands out for its innovative use of AR, addressing urgent global issues and empowering users to contribute to meaningful change.

JURY STATEMENT

I find this project very interesting as it combines activism, technology, and education. This solidarity-driven and educational game raises awareness about biodiversity loss, and can be expanded to spread awareness about other environmental or social issues.

WINNER STATEMENT

I am truly honored to receive the iF DESIGN STUDENT AWARD. My heartfelt gratitude goes to the IF jury for recognizing my work, and to my professors, cohorts at Berkeley and RISD, friends, and family for their unwavering support throughout this project.

UNIVERSITY

University of California, Berkeley

Berkeley, US
WINNER

Carina Lee

University of California, Berkeley

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