Yogurt guoshi
Yogurt guoshi
Yogurt guoshi
Yogurt guoshi
Yogurt guoshi
Yogurt guoshi
2018

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Yogurt guoshi

Food packaging

Yogurt guoshi is a yogurt that tastes best at room temperature. It combines seasonal sunshine fruit such as raspberry and peach with fermented fresh milk. A unique "SDTFP" process is used, which ensures a fruity taste and preserves nutrients. It also comes as a neutral natural yogurt, which enables consumers to make their own fruit combination. The design fuses a light artistic label design with a milk bottle form. The designers chose not to use photos, but instead a more unique and complex watercolor style.

Client / Manufacturer

New Hope Nutritional Drinks Co., Ltd.

Cheng Du, CN
Designer

Pesign Design

Shenzhen, CN
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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