ZDF logo! Emoticons
ZDF logo! Emoticons
ZDF logo! Emoticons
ZDF logo! Emoticons
2010

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ZDF logo! Emoticons

Explanatory animated sequence – Kids News

Velvet Mediendesign GmbH

The biggest potential in the on air toolkit for the ZDF kid’s news program “logo!” comes from the “Emoticons”, a population of graphic creatures who, as main protagonists, bring a current news topic to life in an explanatory animated sequence lasting several minutes. Modular figures, props and labels based on a pictogram character set have been conceived here with the aim of providing the ZDF crew with a design toolkit for daily production. Combining the graphic elements with animation presets and predefined scene sequences enables highly powerful film dramaturgy.

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