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Electric Vehicle

Zhejiang ZEEKR Automobile Research & Development Co., Ltd.

We had the unique opportunity to create a groundbreaking product in a new segment with MIX, under the leadership of renowned designer Stefan Sielaff. Recognizing the need for something special, we drew inspiration from interior design, product design, and UX rather than traditional automotive design. We focused on purity and simplicity, starting with one uninterrupted shape. The hood’s design added a fun attitude, while the overall shape radiates friendliness.

Client / Manufacturer

Zhejiang ZEEKR Automobile Research & Development Co., Ltd.

Ningbo, CN
Design

Zeekr Design

Gothenburg, SEZeekr Design Team
Date of Launch
2024
Development Time
up to 24 Month
Target Regions
Asia, Europe
Target Groups
Consumers / Users

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