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MODAMODA is a South Korean haircare brand that has developed a formula using the principle of 'natural antioxidation' of polyphenols, explained by the phenomenon of color change in fruits and plants. The new design of MODAMODA visually shows the mechanism of polyphenols, creating a fresh and innovative image. The principle and functionality are expressed through concise and implicit graphics, while also embodying a forward-looking form with an operating mechanism.