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Brand design
Da Fon Environmental Technology
While Taiwan, with a 55% recycling rate, is already one of the world’s champions of recycling, people still tend to think of the actual task of sorting their rubbish as, well, a chore. Aiming to change this perception, the Environmental Protection Administration of Taiwan commissioned zero.zero, a multi-functional online platform which integrates a variety of recycling services and is committed to reducing waste to as close to zero as possible. zero.zero offers a new, comprehensive resource recycling solution for private firms and an improved version of its already convenient recycling service for private households.
Client / ManufacturerDesign
Da Fon Environmental Technology
Taichung, TW
Process Ltd. (Taipei) Brand Design and Strategy
Taipei, TWDate of Launch
2017
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User, Public Sector / Government