Zhuwa Liquor
Alcoholic beverage packaging
This liquor packaging draws on a traditional Chinese cultural symbol. In China, bamboo represents a type of elegant boundary. The designers wanted to represent this boundary in the packaging design. Their solution uses bionic design to create a clever model of a bamboo stalk and leaf. The result is a close bond between packaging and product that is easily recognizable by consumers. Moreover, the simple typesetting gives the packaging a modern sensibility while also adding to the effect of an elegant boundary.
Client / Manufacturer
Designer
Shenzhen Qansfough Package
Design Co., Ltd.Shenzhen, CNShenzhen Qansfough Package
Design Co., Ltd.Shenzhen, CNDate of Launch
2018
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User