Zhuwa Liquor
Alcoholic beverage packaging
This liquor packaging draws on a traditional Chinese cultural symbol. In China, bamboo represents a type of elegant boundary. The designers wanted to represent this boundary in the packaging design. Their solution uses bionic design to create a clever model of a bamboo stalk and leaf. The result is a close bond between packaging and product that is easily recognizable by consumers. Moreover, the simple typesetting gives the packaging a modern sensibility while also adding to the effect of an elegant boundary.
Client / Manufacturer
Design
Shenzhen Qansfough Package Design Co., Ltd.
Shenzhen, CNShenzhen Qansfough Package Design Co., Ltd.
Shenzhen, CNDate of Launch
2018
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User