ZOOM C1
oil-based ballpoint pen/mechanical pencil
Design of the flagship model 'C1' of ZOOM, the design pen brand for mid/high-end writing insrument users who are independent adults full of curiosity. ZOOM is a brand created in 1986 as "writing playset for creative writing". Aiming to be "premium contemporary design pen from Japan", it has been completely rebranded in February 2023.
Client / Manufacturer
Design
Tombow Pencil Co., Ltd.
Tokyo, JPTombow Pencil Co., Ltd.
Tokyo, JPKazuki KodaDate of Launch
2023
Development Time
Confidential
Target Regions
North America, Asia, Australia / Oceania, Europe
Target Groups
Consumers / Users