Margarete Wies

Margarete Wies is Head of UX Strategy & Research at CARIAD - a Volkswagen Group Company. Margarete studied communication design at the University of Design Schwäbisch Gmünd. From 1998 onwards, she worked at Mercedes-Benz in the field of Corporate Design and Communication. She left the company in 2016, where her last role was as Vice President Advanced UX Design at Mercedes-Benz North America in the field of Research & Development. From 2016 until 2019, Margarete has been in charge of the field of Holistic User Experience at Volkswagen AG in Berlin and Wolfsburg.

(November 2023)