Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

Auftritt auf der CeBIT 2005
Auftritt auf der CeBIT 2005
Auftritt auf der CeBIT 2005
Auftritt auf der CeBIT 2005
2005

Share:

Auftritt auf der CeBIT 2005

Trade fair stand

The central element of the installation was the “Media Cloud”, 28,000 points of light, which hovered at a height of 3 to 4 meters. The construction consisted of plastic tubes, which were terminated by satin-frosted plastic diffusers. A central computer controlled the light of the RGB light-emitting diodes installed behind the diffusers. The o2 exhibit was distinguished by another feature: For the duration of the exhibition, a radio station went on the air and online directly from the exhibition stand. The radio station was interactively connected to the screen: One could feed images and text into the current image sequences. o2 used the radio station primarily to draw attention to its digital music offerings, one of the central messages of the tradeshow exhibit.

RELATED PROJECTS