Miles & More Year in Review 2024

Personal Year in Review – Experience Website

The Miles & More Year in Review sets a new benchmark for customer loyalty: Because true loyalty isn’t driven by incentives alone. In a world full of choice, Customer Lifetime Value has become a must-win battle. What does it take? Meaningful experiences. Just like our Year in Review: a personalised, data-driven scrollytelling experience – or simply put, an emotional story that makes every transaction tangible. To achieve this, we brought dozens of data points to life – tailored for 16 diverse customer segments.

Client / Manufacturer

Miles & More GmbH

Frankfurt, Hessen, DE

Design

SYZYGY Deutschland GmbH, Frankfurt

Frankfurt am Main, Hessen, DEL. Loose, S. Jost, N. Reinheimer, C. Behnke, K. Krebs, K. Blunt, D. Wolfrath, S. Blum, T. Zverinski, T. Becker, H. Gill

TRACK GmbH

Hamburg, DE