Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

Schumann-Nägler
Schumann-Nägler
Schumann-Nägler
Schumann-Nägler
Schumann-Nägler
Schumann-Nägler
2017

Share:

Schumann-Nägler

Wine label design

To expand the international business of Schumann-Nägler we needed more than their fantastic heritage that goes back to the year 1438. We needed something that would combine the modern with the traditional. Nägler? A nail. Unique in this form: driven through the bottle and label it stands for the absolute determination to create something special and the extreme quality the two brothers Philipp and David require of their wines. Because it needs to speak for itself, the entire series has been kept in a pure stone-gray and absolute minimalism – with one exception. The golden family coat of arms is applied with a specially 3D brass stamp.

Client / Manufacturer

Weingut Schumann-Nägler

Geisenheim, DE
Design

Ruska, Martín, Associates GmbH

Berlin, DE
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User

RELATED PROJECTS