SHELLMET
Helmet
SHELLMET is the World's First Helmet made of scallop shells. Scallops are the most eaten shellfish in Japan, and the most disposed shells. In Hokkaido's Sarufutsu Village where the country's largest scallops are caught, roughly 40,000 tons of shells are discarded on shore. These shells cause foul odor and generate heavy metal from its viscera remains, causing soil pollution. In such situations, we aimed to transform shells into new resources benefitting the local community. As a result, the usage of materials containing recycled shells led to cutting down CO2 emission by 36% compared to regular plastic, during the helmet's production process.
iF Gold Statement
SHELLMET marries true sustainability with functionality and aesthetics. Both the name and the design reflect not only what it does but how it is made. Bravo – finally, a helmet that looks great on everyone!
Client / ManufacturerDesign
Koushi Chemical Industry Co., Ltd.
Osaka, JPquantum Inc.
Tokyo, JPShintaro Monden, Minatsu TakekoshiTBWA\HAKUHODO Inc.
Tokyo, JPMasatoshi Usami, Yuhei Ito, Takeshi Matsuda, Kyosuke Hashimoto, Suguru Kato, Yuki SakamotoDate of Launch
2023
Development Time
more than 24 Month
Target Regions
Asia
Target Groups
Consumers / Users, Trade / Industry